Executive Biographies

Arthur Keeney
Senior Vice President, Marketing

Art Keeney was appointed Senior Vice President, Marketing in June 2009, bringing more than three decades of retail experience to Borders. He is responsible for providing strategic direction for the company's sales-driving initiatives and leads the team responsible for development and execution of effective marketing and promotional programs across all channels, including e-mail, internet, direct marketing, CRM, advertising, in-store marketing, publicity, entertainment alliances and social media. In addition, Keeney oversees the company's e-commerce channel, Borders.com.

Prior to joining Borders, Keeney served for eight years as Vice President and General Manager at Harold Friedman, Inc., a Pennsylvania-based grocery retailer where he was responsible for marketing, merchandising, store operations and the execution of a successful competitive strategy. From 1998 through 2001, Keeney served as Senior Vice President, Corporate Retail at Nash Finch Company, a $5 billion grocery distribution and retail organization headquartered in Minneapolis.

Keeney was with metro Detroit-based Kmart Corporation's Super Kmart Division for five years from 1993 through 1998, last serving as Director of Sales and Advertising with responsibility for delivering a $4.5 billion sales plan for the fashion, general merchandise and grocery businesses. Earlier in his career, he served as a senior retail consultant and in several management posts with Safeway Stores, Inc.

Keeney is a 1977 graduate of Texas A&M University and completed a post-graduate management program at the University of Southern California.